Shaping the future of AI

Category

AI

Client

Meta

Website

The Challenge

Artificial intelligence is growing rapidly. 

Brian Pia, an independent management consultant and CEO of Trouncem, helps improve AI products for consumers. 

Large language models (LLMs) are AI systems that generate human-like text based on large datasets. They are used for content creation, customer service, language translation, code generation, and summarizing information. 

Companies like OpenAI, Google, and Meta regularly update their AI models to improve consumer satisfaction.

The Work

In 2024, Brian worked on the Scale AI team that trained Meta AI’s Llama 3 model to perform various everyday tasks, including writing stories, creating store promotions and small business names, and recommending home decor ideas. 

He achieved “Super Writer” status for exceptional performance in content generation.

The Results

Meta AI has nearly 600 million active monthly users. It is available on meta.ai, Facebook, Messenger, Instagram, and WhatsApp. 

Meta AI’s feed and video recommendations have increased time spent on Facebook by 8% and on Instagram by 6%.